Thriving due to cost-of-living pressures: opportunities for leading brands

With cost-of-living pressures increasing price sensitivity, some brands stand to benefit the most.

With cost-of-living pressures increasing price sensitivity, some brands stand to benefit the most.

Check other blog posts

Netflix maintains clear leadership, with Prime Video rapidly growing market penetration

Netflix remains the clear leaders in pure play subscription video content in Australia based on recent analysis of consumer expenditure

Industrial action in Victoria costs Woolworths 6.6% market share

Recent industrial action by Woolworths employees in Victoria proved challenging for the supermarket in December

Smaller telco and internet providers gain ground in Australia: one in four use services outside of the main providers

Competition in Telco & Internet continues to grow, with smaller players increasing from 18 to 22% market share since 2022.